In a perfect e-commerce world, cart abandonment won’t exist. People would make purchases fast and easy without a second thought. Obviously, we don’t live in a perfect world. But we do live in a world where you can minimize cart abandonment by optimizing the checkout process. Read on to discover how you can do that. 

How does the checkout influence the cart abandonment rate? 

According to Baymand data, 69.80% of customers abandon online shopping carts. Among the main reasons were too high extra costs, the site wanted to create an account and too long or complicated checkout.  18% of the consumers stated that they didn’t make a purchase because the checkout process was too long / complicated. In other words, the sellers can lose nearly 1 out of 5 shoppers because of poor checkout usability.

Customers do not like waiting and going through a lot of processes when making a purchase.  People value payment convenience and have embraced frictionless commerce solutions, like fast checkout. This will help you to remove the number of checkout steps, lead to increased conversion and decrease cart abandonment. 

How to provide a better checkout experience with Shopala? 

If you want to succeed in the ever-changing landscape of mobile advertising, you need to make sure that you are equipped with the right set of tools to realize your advertising goals. 

Shopala is a fast checkout solution for your business. You can use it to sell digital products and easily integrate the checkout into your mobile app and website. 

Fast Checkout Solution For Your Business: What is Shopala? | Shopala

Here’s how it works: First-time users sign up with Shopala to submit personal information like payment details and their address. Once signed up, users can check out anywhere they see the Shopala checkout symbol. Shopala’s new integration lets customers make purchases on Facebook, Pinterest, TikTok, Instagram, Twitter through its buy button. Shopala works with all the major payment solutions that are recognized all over the world. These include:

  • Credit Card
  • Apple Pay
  • Gpay
  • Paypal
  • Amazon Pay 
  • iDeal
  • Klarna 

We’re always adding new payment options to keep up with the latest trends, and we make sure that your checkout experience is tailored for your local market needs.

There are hundreds and thousands of online retailers looking to promote their physical and digital products with a deep focus on performance and ROAS. Shopala aims to improve conversion rates for advertisers and make a customer’s experience more pleasant and hassle free. Check out our shoppable ads case studies here to see how you can benefit with Shopala.

Shopala is a performance-driven, ROAS focused advertising platform that helps advertisers improve conversion rates and provide customers with an enjoyable experience. If you’re looking for ways to increase sales or just want to learn more about our solution, stay tuned as we will be publishing blog posts on the benefits of using this technology in your business strategy.